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Marketing Campaign

Marketing Campaign

The “Discover the New U” campaign captures the excitement and accomplishments of Lourdes as it transitions to University-status. As a community of learning, reverence and service, we remain dedicated to providing the values-centered and personalized education that we have provided since 1958.

In 2011-2012, Lourdes has launched 2 campaigns – a branding campaign and a student advertising campaign.

Branding Campaign

This campaign highlights our Catholic Franciscan values and began with a teaser billboard.

Teaser Billboard 

Franciscan Values

  • Community
  • Learning
  • Reverence
  • Service  

Billboards

Discover Values billboard

Discover Community billboard

Discover Unity billboard

Discover New U billboard

Student Advertising Campaign

This campaign highlights Lourdes’ guiding principles and the educational experience of our students.

Guiding Principles
  • Nurturing a diverse community
  • Supporting students to fulfill their potential
  • Providing a faith-based student-centered education
  • Preparing graduates for meaningful careers and lifelong learning
  • Fostering integrity, ethical understanding, social responsibility and a commitment to community service

Commercials (video)

Radio Spots


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Copyright © 2012. Lourdes University 6832 Convent Blvd., Sylvania, OH 43560, (800) 878 3210
Sponsored by the Sisters of St. Francis
Member of the Sylvania Franciscan Village