Image of outside Russell Ebeid Hall with students walking

Accounting and Finance

We are in the process of hiring a new Chair of Accounting and Finance.

Accounting is both a science and an art and is the common language of business worldwide. The Lourdes University accounting program has outstanding faculty who possess real-world experience having worked in public accounting's Big Four firms, industry, and government.

With a Bachelor of Science degree in Accounting, you can prepare to sit for the CPA exam and be on your way to securing a central role in the private, government, or not-for-profit sector.

See the list of courses.

 

Stay tuned... more information coming soon.

 

Business Administration and Sports Management

The Bachelor of Science in Business Administration and the Bachelor of Science in Sports Management programs continue the Lourdes University and COBAL vision of being a student-centered experience. Ethics and breakthrough practices are taught to all College of Business & Leadership students. These programs push boundaries on experiential learning and hands on experience. Using simulations to enhance real world decision-making skills and problem-solving techniques, students develop the skillset and knowledge to excel in the business & sports industries.

There is not another industry that is as vibrant and exhilarating as sports. Lourdes students explore the history of professional, college, and recreational sports, sports marketing, facilities, and leadership, and immerse themselves into how legal and ethical considerations impact the sports world we experience today. Lourdes University sports management students make industry connections that include, but are not limited to, professionals from the Toledo Mud Hens, Detroit Pistons, Pittsburgh Pirates, Baltimore Orioles, and Chicago Blackhawks. Many of these connections are used to create on the job learning opportunities for our students that are interwoven into the curriculum.

The Bachelor of Science in Business Administration program provides students with the tools and experience to tackle an array of opportunities in the industry. Students will hone their marketing, management, accounting, and financial skills through simulation and hands on experience that mirror the business world. In addition, the College of Business & Leadership offers an Associate of Arts in Business as well as a Bachelor of Science in Integrated Business. The Integrated Business degree allows students to work with an advisor and create a more specific and unique curriculum to help the students move towards their ultimate goals.

Our College of Business & Leadership courses host between 10-35 students, with the students enjoying smaller intimate experiences with upper-level courses. In addition, an advisory board, made up of current professionals in the industry across the US, helps guide the direction of the curriculum in career preparation. Student employment is a priority in COBAL. All COBAL students are required to complete at least one internship before graduation.

As the business and sports industries continue to grow, so do the staffing needs and types of jobs available. The employment of entertainment and sports occupations is projected to grow 7% through 2029, which is faster than the average for all occupations, according to the U.S. Bureau of Labor Statistics. Below are some of the exciting roles a Business Administration & Sports Management major can look forward to exploring along with the average salaries according to the U.S. Bureau of Labor Statistics (2022).

Sports Marketing Manager
$141,490

Sales Manager
$132,290

Corporate Partnerships
$84,714

Business Analyst
$82,187

Athletic Director
$60,833

Coaches and Scouts
$44,890

A Bachelor of Science in Business Administration degree can be a passport to professional success in nearly every career field in the for-profit, not-for-profit and government sectors. Graduates are equipped with the management, analytical, communication and decision-making skills to pursue CEO, CFO and other high ranking positions and can pursue a MBA program.

The Lourdes Business Administration degree program offers students a comprehensive integration of the core business disciplines and competencies needed to become your own entrepreneur. Majors who follow this course of study are immersed within the fields of accounting, marketing, global business and strategic business decisions.

See the list of courses.

A thriving industry, sports management affords graduates the opportunity to pursue their career goals and fulfill their passion for athletics. Students gain valuable knowledge and hands-on experience in all business aspects of sport organizations. The distinctive curriculum offers both a broad business education and an in-depth insight of sport management at the youth, recreational, high school, college, professional and Olympic levels. Sport Management majors benefit from local and global partnerships and relationships that are used throughout the courses, such as Toledo Mud Hens, Detroit Pistons, and Neumann University.

The program includes a sports management internship. Individuals can also gain insight from opportunities offered through Lourdes University’s Gray Wolf NAIA Athletics Program.

See the list of courses.

 

Marketing

Here at Lourdes University, it is an exciting time as the University and College of Business and Leadership’s (COBAL) are progressing and growing together under a new vision that aims even further for student success. In addition, COBAL’s mission and energy only continues to be brighter for marketing majors. As ethics and breakthrough business practices are taught to all COBAL students, the marketing program takes it even further as it focuses on providing real world exposure in every course. Marketing students will be exposed to modern and traditional marketing techniques to ultimately develop superior marketing skills via real world projects and state of the art simulations. From proven relationship building secrets to artificial intelligence (AI) tools such as search engine optimization (SEO), COBAL marketing students will graduate with the skills needed to excel in their future workplace.

The marketing program continues the Lourdes University and COBAL vision of being a student-centered experience. Our upper-level marketing courses aim to have 20 students or less, which allows students to directly interact with their professor. Our Marketing program is overseen by an advisory board which contains marketing professionals who have worked for Proctor & Gamble, Amazon, LinkedIn, Niemen Marcus, and other organizations. These advisory professionals help update and direct the program to prepare our students obtain cutting edge skills to be competitive in the workplace—they also frequently guest speak in our courses while being available to students for mentoring.

Student employment is a priority in COBAL. All marketing majors are required to complete at least one internship before graduation; and encouraged to intern for at least one full year before entering the workforce. COBAL is committed to helping mentor students to explore internship opportunities and set goals of employment based on acquired skills and career aspirations. Many of our graduates have earned internships and full-time employment in local and national organizations such as Owens Corning, The Andersons Inc., Dana Inc., Amazon, Proctor & Gamble, Toledo Mudhens, Toledo Walleye, Hart Inc., and many others.

With an ever-changing world and evolving methods to capture market segments, the role of the marketer has become even more essential. Below are some of the exciting roles a marketing major can look forward to obtaining.

Market Research Analyst, Marketing Coordinator, and Marketing Specialist roles:

    • Job Outlook: 2016-2026: Increase 23%*
    • Expected salary range: $51,500 to $89,400

Sales Rep, Sales Coordinator, and Sales Manager roles:

    • Job Outlook: 2016-2026: Increase 9%*
    • Expected salary range: $52,510 to $127,415

Advertising, Promotions, and Marketing Manager/Director roles:

    • Job Outlook: 2016-2026: Increase 10%*
    • Expected salary range: $100,010 to $192,520

Note: * = data from U.S. Bureau of Labor Statistics

Marketing combines the element of product, price, distribution and promotion to determine customer needs and fulfills them at a profit. Marketers must be efficient in skills that include identifying a core market segment, communication methods, building relationships and brand management.

The Lourdes University marketing curriculum integrates innovative technology and provides students with the resources to successfully engage consumers through a variety of techniques. In addition, marketing majors receive hands-on experience in creating, analyzing and implementing marketing campaigns.

Graduates are prepared to pursue a marketing career in advertising, promotions, public relations, sales, market research, fundraising and sales.

See the list of courses.

 

Other Undergraduate Programs

A non-specialized Bachelor of Science degree, the Lourdes University Integrated Business program allows students to experience several facets of business while gaining the knowledge needed for key functional business areas. This program meets the needs of today’s global business world which seeks graduates who not only possess the skills and subject knowledge of their functional areas but also understand the cross-integration of business functions.

The Lourdes Bachelor of Science in Integrated Business is also ideal for transfer students, allowing them to maximize their previous college experience.

Integrated Business majors benefit from the internship experience afforded them during their undergraduate studies. Upon graduation, Lourdes alumni often are promoted in their chosen career or successfully gain admittance to a master’s degree program.

See the list of courses.

Information on this two-year program is forthcoming.