Marketing Learning Outcomes

Department of Business and Leadership Learning Outcomes

College of Business and Leadership graduates demonstrate:

Graduates demonstrate knowledge of the functional areas of accounting.
Graduates demonstrate knowledge of the functional areas of marketing.
Graduates demonstrate knowledge of the functional areas of finance.
Graduates demonstrate knowledge of the functional areas of management.
Graduates demonstrate knowledge of the legal environment of business.
Graduates demonstrate knowledge of the economic environment of business.
Graduates demonstrate knowledge of the global environment of business.
Graduates demonstrate knowledge of the social and ethical obligations and responsibilities of business.
Graduates demonstrate the ability to use quantitative decision support tools.
Graduates demonstrate the ability to communicate effectively.
Graduates demonstrate the ability to apply the knowledge of business concepts and function in an integrated manner.